Description

POSITION SUMMARY:
The Associate Director of Advancement Communications and Marketing (Associate Director ACM) initiates, researches and produces content for projects that span a variety of advancement and alumni marketing campaigns and media, including print collateral, presentations, speeches, emails, ads, promotional materials, events, social media, videos and websites. Focus is on supporting the College’s long-term advancement objectives, including increasing private support and strengthening Harvey Mudd’s global visibility as well as providing communications and marketing support for the College’s comprehensive fundraising campaign. The Associate Director ACM is an exemplary writer and collaborative strategist who thrives on building consensus and maintaining positive working relationships. The individual has demonstrated expertise in developing creative, multi-channel material from idea to execution and thinks strategically about how to communicate with various audiences to accomplish key strategic priorities.

Working independently and under limited direction, the Associate Director ACM works collaboratively within Advancement and across the College to achieve shared goals. The ideal candidate is an original thinker, inquisitive and enjoys solving complex communications and marketing problems in collaboration with specialists in design, photography, video and interactive media. The Associate Director ACM understands the power of storytelling and knows how to bring an idea to life on the page, on the screen or in a live event setting.

DUTIES AND RESPONSIBILITIES:
The Associate Director ACM’s responsibilities include, but are not limited to, the following:

• Serves as the primary point of contact and collaborates with Advancement Division staff, including Annual Giving, Stewardship/Events, Development, Planned Giving, Constituent Engagement, and other campus divisions, to create compelling and persuasive copy for fundraising and communications materials to inform and inspire current and prospective funding partners and to advance private support of the College through strategic and on-brand messaging.
• Conceives, researches and develops written and multimedia content covering a range of subjects related to the College for print, web, video, and social platforms, targeting various audiences.
• Works closely with the Senior Director of Communications/Senior Editor to write compelling content for Mudd Magazine.
• Works closely with the Associate Director of Communications and Marketing and the Director of Public Relations to provide multimedia content for social media and websites.
• Works closely with the Website Manager/Developer to regularly audit and update Advancement web page content in partnership with Advancement Division content editors.
• Regularly monitors, tracks and reports on the performance of campaigns and initiatives using data to pivot strategies and optimize donor engagement.
• Develops comprehensive event collateral—including detailed runs of show, executive briefing pre-reads, and discussion prompts—then synthesizes post-event data into impact reports that demonstrate philanthropic value.
• Ensures consistency with messaging, theme, brand, design and content by helping develop and update the College’s editorial guidelines and standards.
• Works effectively as a member of the Advancement team by helping staff think strategically and purposefully about messaging and branding as a reflection of the College. Develops collaborative relationships within the department and across campus.
• Maintains and extends professional competencies and effectiveness through self-directed professional reading, developing professional contacts, attending professional development courses and attending training and/or courses.
• Contributes to the overall success of the College by performing these duties in a manner consistent with the mission, goals and stated values of Harvey Mudd College.
• Performs all other essential duties as assigned

Requirements

REQUIRED QUALIFICATIONS:

Education: 
Bachelor’s degree in journalism, communications, English or a related led, or a combination of education, training and experience that provides the required knowledge, skills and abilities of the position.

Experience: 
Seven or more years of experience in communications, marketing, journalism, public relations or media relations, preferably in a higher education or nonprot environment. Experience in advancement or development communications is preferred, particularly an understanding of the donor cultivation/stewardship cycle and campaign messaging.

Licenses/Certications: 
Possess and maintain a valid driver’s license and driving record acceptable to the College’s automobile insurance carrier.

Knowledge, Skills, and Abilities:
Individuals must possess knowledge, skills and ability to successfully perform the essential functions of the position or be able to explain or demonstrate how the essential functions will be performed using some other combination of skills and abilities.

• Demonstrated expertise producing editorial content and adjusting tone and message for all manner of collateral and deliverables, print and digital, across a wide variety of audiences.
• Exceptional verbal, written and creative visual communications skills that include an understanding of the importance of language, voice and story and how they t into marketing strategy.
• Superior proofreading, editing, interviewing and writing skills, including the ability to write and edit persuasive copy that inspires and promotes philanthropy while tailoring to a variety of individual styles.
• Demonstrated expertise in writing for interactive media, including Web and social media channels.
• Excellent organizational and time management skills with the ability to manage multiple projects simultaneously while paying attention to detail and accuracy.
• Ability to be self-directed and meet deadlines in a fast-paced, deadline-driven environment.
• Research and analytical skills.
• Ability to use multiple software programs, including Microsoft Ofce applications, and to work in a Macintosh environment.
• Strong computer/database skills, preferably with CRMs and spreadsheets.
• Comprehensive and in-depth knowledge of communications, publications, media and/or marketing in order to execute the College’s integrated marketing and communications strategy across various channels.
• Excellent customer service and public relations skills. Expert networking and interpersonal skills, including strong consultative skills to work with internal and external constituents.
• Demonstrated ability to work cooperatively with others and conduct interviews with varied constituents, including faculty, staff, students and donors.
• Demonstrated success working in a team environment and forming positive, effective working relationships.

Remote Work Eligibility:

Category C:
All staff positions, regardless of remote work eligibility, require an initial 30-calendar-day on-campus work period. Based on an evaluation by the supervisor and area Vice President, this position is classified as Category C as defined in the College’s Remote Work Policy, with occasional ad-hoc remote work flexibility (as needed). Your approved remote work arrangements under Category C allow for up to two remote work days per week during the academic year and up to three remote work days during the non-academic year. Please note these days may vary depending on departmental and College needs.

Your standard working hours will generally be from 8:00 a.m. to 5:00 p.m., Monday through Friday, though these hours may vary depending on departmental and College needs. All remote work arrangements, including ad-hoc remote work, must be approved by the direct supervisor, area Cabinet member, and Human Resources, and are subject to periodic review based on institutional needs. These arrangements are neither guaranteed nor considered entitlements and may change due to factors such as employee performance, evolving business needs, or changes to the position.

Physical Requirements: 
While performing the duties of this job, the staff member is regularly required to sit; stand, use hands and fingers and talk or hear. The employee is occasionally required to reach with hands and arms. The individual must regularly lift and/or carry up to 10 pounds and occasionally lift and/or move up to 25 pounds. Specific vision abilities required by this job include close vision, distance vision, and the ability to adjust focus. The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. 

Hours:
Regular office hours are 8:00 a.m. to 5:00 p.m. However, days and hours may vary due to the needs of the department or the College.

Classification: 
This is an exempt, full-time, regular, benefits eligible position.

Salary:
$78,000-$85,000 per year. 

Reports To: 
This position reports to the Senior Director of Communications/Senior Editor.
 

Additional Information: 
This job description defines the essential job duties of the position. Harvey Mudd College expects that employees hired for this position can perform the essential functions of the job without imposing risk of substantial harm to the health or safety of themselves or others. It may also include marginal functions, generally defined within Title I of the Americans with Disabilities Act. 

Regular employment at the College is for no specified period; conditions and status of employment (hours, pay, title, duties, etc.) are subject to change at any time. Employment is at-will and employees, and likewise the College, are free to end the employment relationship at any time, for any reason, with or without notice or cause, unless otherwise prohibited by law.

Harvey Mudd College is an Equal Opportunity Employer. Qualified applicants will be given consideration for employment without regard to age, race, gender, national origin, sexual orientation, protected veteran’s status, disability, or any other characteristics protected by applicable law.

Please note that in order to be considered an applicant for any staff position at Harvey Mudd College you must apply for each position for which you believe you are qualified.